Club Membership Development
Jerry Irion
Membership Development
Committee Chair
Membership
Development
Riverside
East Rotary
Five
for One Plan
It is each member’s responsibility to propose a new member for club
membership. In an effort to promote fellowship and capitalize on each member’s
professional contacts, a method to encourage and engage all Rotarians in
identifying new members is the Five for One Plan. This method was widely used by
Rotary to develop membership growth
Description of the Five for One Plan:
A club is divided into teams of five members each, and the teams are given names
or numbers to identify them.
Each team:
1. Is assigned the responsibility to identify and recruit at least one new
member during a particular month of the Rotary year to ensure a continuous flow
of new members.
2. Is asked to identify several prospective members and then to recruit at least
one of them for approval and induction during the committee’s assigned month.
3. Is encouraged to complete every step of the new member process, from the
initial call or discussion to interest a person in Rotary, to issuing an
invitation for membership, to ensure the prospective member becomes an active
and engage member of the club.
An effective use of the Five for One Plan could produce a membership increase of
20% for the club during the Rotary year. However, the normal attrition
rate for Rotary clubs is 10% per year, so the plan could effectively
produce a net gain of 10% membership growth. You can help your club be so
dynamic that attrition is no longer 10%? How will you keep your members
involved?
Don’t know who your team leader is or don’t know who your team
members? Ask Jerry Irion for a
listing of teams.
Bob Traister PDG 9394
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Key Benefits
- Fellowship 1
- Business Promotion 2
- Community Service 3
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